Hello Senpai readers!
Have you ever wondered how the holidays portrayed in anime hold up against holidays in real Japan? If anyone in Japan really celebrates Christmas? Or just what the deal is with White Day?
Well, we here at Senpai Magazine are happy to answer these questions and more- for Christmas, New Year’s, Valentine’s and yes- White Day.
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First off, it should be noted that we are mostly focusing on holidays that Japan and the USA share. Japan has numerous cultural holidays and national holidays that share little to nothing in common with ours. None of the holidays discussed in this article, for example, are official nationally observed holidays in Japan except for New Year.
In this 3rd part of a 5 part series, we’re opening our hearts to study that delicious February holiday- Valentine’s Day. (If you would like to catch up with part one: Christmas in Japan, please click here, or part two: New Year’s in Japan then please click here.)
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Valentine’s Day in Japan is similar to the United States’ version in a lot of ways. It is a romantic holiday and huge amounts of chocolate and gift-giving are involved.
Unlike our Valentine’s Day, however, only the girls and ladies give gifts.
A month later there is a chance for boys and gentlemen to reciprocate the attention they were given on Valentine’s Day called White Day.
Originally, chocolate was only given to someone whom the lady was interested in, but in order to be kind to boys who were in the embarrassing situation of receiving no chocolate, Valentine’s Day in Japan evolved to create other kinds of chocolate-giving.

Basically, this. (Not bad!) Or something similar, like prepackaged but less expensive, boxes of chocolate.
Giri or “obligation chocolate” is given to men whom the lady is not romantically interested in, but to whom she would like to be polite.
There is some variation on who receives this kind of chocolate, with some ladies only giving it out to men whom she is friends with, while others give this kind of chocolate to all the men she goes to school or works with, including the teacher or the boss. It is often bought, but can occasionally be homemade.
The quality can also vary depending on such factors as how much money the girl has, how much she likes the boys in question, and whether or not it is mandatory to give chocolate to all of one’s classmates or coworkers.
(Some of you may remember a similar rule during your own schooldays, about having a little paper valentine for each classmate, so that no one feels left out.)
The quality can vary- anything from nice to fairly nice to the bare minimum.

Homemade or bought "chocolates" do not necessarily have to be just chocolate either- these are cherry daifuku with chocolate.
Honmei chocolate is given to men for whom the girl or woman has a romantic interest, and is either more expensive, or more often, homemade.
It is one way that a lady can show her interest in a fellow who might have been previously oblivious, or who suspects he has her affection, but wasn’t sure.
Basically, it can mean anything from showing a basic interest to a full-blown crush or being in love.
Continuing its evolution as a holiday, there is also a recent trend among ladies in Japan to give chocolate to their female friends (or even give it to themselves)!
This platonic chocolate is called tomo chocolate.
Good anime examples of Valentine’s Day in Japan are seen in the shows Yumeiro Patissiere and Vampire Knight.
[In the 11th episode of Fruits Basket, Tohru Honda also shows us a great example example of chocolate-giving (even giving tomo chocolate to her female friends, Hana and Uo) but her example is overly extreme in some aspects- for full details, please watch the episode, or read the summary here.)
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Yumeiro Patissiere is a fantasy, romance, school-life show centered on cooking. It follows the adventures of a poor student named Amano Ichigo, her classmates, and the little “Sweets-Spirits” that accompany them through cooking school.
The 19th episode is excellent for illustrating common Japanese Valentine’s Day practices, etiquette, and feelings.
Amano is good friends with the “Sweets Princes,” three male students who are at the top of their cooking classes, and all have their own specialty and “Sweet-Spirit.”
Her rich rival, Miya Koshiro, is jealous of Amano because Miya has a powerful crush on one of the “princes,” Makoto Kashino. Her jealousy of their friendship causes her to challenge Amano to a competition for Valentine’s Day to see who can make better chocolate.
We learn in a flashback that the year before, Miya had given honmei chocolate to Makoto, and that it went very badly. In reality, usually even imperfect chocolate would be received politely and with grace because the giver put in effort to make it— but this is a cooking school and Makoto is often a cold person- whose specialty is chocolate. He actually critiqued the gift explaining all the places where the spoiled heiress had gone wrong making it. And then gave it back.
Makoto (who seems like the Simon Cowell of chocolate) is pretty much a “do-not” example. His bad behavior is apparently so notorious that this year no one got him any chocolate. According to his “sweets spirit”, it is “because sending Makoto chocolate is basically like challenging him to a duel!”
The episode also goes over the concept of romantic honmei vs. polite giri chocolate, includes a sweet romantic subplot, and is notable for touching on the other sorts of people celebrating the holiday and giving chocolate, like friends, families and children.
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In the popular anime Vampire Knight, there are good examples concerning some parts of the Valentine’s Day tradition of chocolate-giving and some extreme exaggerations.
Due to the vampire students being so beautiful and charming, the other students who wish to show their confectionery affection have to basically be crowd-controlled during the process, as though they were screaming teenyboppers giving Valentine’s Day chocolate to the Beatles or something.
(According to the show’s mythology, the vampires are so pleasant to look at and so magnetic thanks to their species- they are literally inhumanly beautiful, if you think of it that way).
While some students at a school may get more chocolate because of their looks, personality, or popularity, clearly this level of mania is not an accurate representation of how most students would behave toward the people they’re gifting.
That being said- it is worth paying attention to the fact that the main character, Yuki, buys nice chocolate for Kaname (the boy she almost openly crushes on) but that the only homemade chocolate that turned out right she reserves for Zero (the boy she tells herself she cares for as a family member, but for whom she really has more complicated attachments).
Viewed in light of what we know about the ideas behind who gets what sort of chocolate, the entire holiday is helpful for illustrating the complicated relationship she has with both boys.
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Thanks for checking in with us for the third part of this 5 part holidays series! Check back again in the coming weeks and months to see parts 4 & 5, beginning in a few weeks, with White Day in Japan!
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Meanwhile, however you celebrate the holidays, all your friends here at Senpai Magazine share a fond wish for you – may you have a very happy holiday season, from New Year’s fresh start to windy White Day!



February 14th, 2012
Rayna 







































